“Everyone knows that the funniest videos on the internet involve cats. Why? Because pets are internationally loved. That’s why so many groups on Facebook are dedicated to discussing animals. Do a quick Facebook Group search and you’ll find dozens of affinity groups for dog care, cat care, rodent care, even snake care.  People are obsessed with their pets. Some of the top Instagram creators are pet accounts. So, with that in mind, it makes sense for a pet services company to expand into social media. The fan base is already there and easy to find. They’re international and local, they’re professional pet owners and they’re new pet parents. Utilizing social media to market a pet services industry isn’t just smart, it’s necessary. Hundreds of thousands of pet owners are going to social media already to get tips about their animals and share their love for them. Creating content geared toward them can create a huge boom in any pet service, especially when social media specific discounts are utilized.”

~ Chelsea Fleeman, MS – Marketing Specialist